This weeks chinwaggee is Jane Rimmer. As she says in her bio below Jane is a twitter addict – and
if you want to follow her or monitor the activity of the London VMUG User Group then you can follow
these twitter ids: Rimmergram and LonVMUG
Here’s a bit of her bio.
Rimmer is a seasoned marketing professional and has been working in IT for over 20 years. She
is owner of hiviz-marketing, a strategic marketing consultancy serving the virtualization and cloud
industry, a steering committee member of the London VMware User Group and a current vExpert.
She is also a non-executive Director of UK headquartered ISV, Centrix Software.
to establishing hiviz-marketing, Jane was EMEA marketing director for VMware where, as employee
number 2, she helped build the channel strategy and brand awareness. Her previous roles
include Senior Director Marketing, EMEA for Citrix Systems, where she held her office in the Swiss
European HQ, Marketing Communications Manager, EMEA for Sun Microsystems and Marketing Manager for
Hayes Microcomputer Products.
is an active member of the virtualization community, an addicted tweeter and occasional blogger
I thought Jane would make interesting contrast to the usual folks I speak to. She’s just as much
part of the VMware Community as anyone else! Given her background I kept the chat focused around
the community as much as possible. Here’s my questions for Jane…
I thought we could discuss the rise of social media in both building communities but also in
You could tell us why you decide to get involved in VMUGs and what its like from your
I know you have worked for many big businesses over the years – Citrix and VMware included – so I’d
be interesting in hearing your views on how you think our industry has changed over the years…
What’s it like being a vExpert, and what does the vExpert program mean to you. [My secret agenda
here is showing that being a vExpert is about recognition of contributions to the community, rather
than a purely "technical" award – which I think many mistake it for…]